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Scripts


Sample scripts for many of our PSA's are provided here. Because the PSA's are geared toward the individual needs of our clients, scripts may be edited or composed to best suit the purpose of each message.

(Click title to view clip)


Alcohol

:30 House Party - target ALL

You think you're providing them with a safe place to drink, when you're actually providing them with a safe place ... to do other drugs...to use the restroom...to hang out...and if you're really lucky a safe place to pass out.  I'm Your County/City Your Name, parents if you host a party with alcohol for your teenager and their friends, we will arrest you and provide you with a safe place to stay - jail door slams.

:30 No Future - target ALL

His choice? To drink and then drive. Underage drinking can cost you your freedom, drinking and driving can cost you your future. There's no future with alcohol.

:30 If You Don't Die - target ALL

And what if you don't die?  Anna paralyzed from the neck down.  Jeremy arrested for DUI and Manslaughter.  Anna her friends never visit.  Jeremy watched 24/7 like a dangerous criminal.  Jeremy sentenced to 13 years in prison...why? because he chose to drink and drive.

:30 Choices - target Parents

Everyday choices you make. Effect the choices you children make. Watch what you do, because they certainly are.

:30 3Ds - target ALL

I’m Your County/City Your Name. Reducing impaired driving is one of my top priorities. Drunk drivers kill innocent victims and ruin families. We are all at risk of this senseless crime. Your County/City Sheriff’s/Police intends to do something about it by using state-of-the-art equipment to put drunk drivers where they belong – in jail. This year nineteen hundred drivers have learned that lesson. The citizens of County/City have dedicated deputies and my personal commitment to reduce impaired driving. Please don’t drink and drive.

:30 Think About It - target ALL

I'm Your County/City Your Name, before you even think about drinking and driving, think about this. Think about going to jail. Think about losing your license for a year. Think about the consequences for your family and your job. Think about the other innocent people who may be hurt or killed because you chose to drink and drive. Your County/City Deputies/Officers are dedicated to ridding our roads of drunk drivers. Don't drink and then drive. Think about it.

:30 Think Again - target ALL

I'm Your County/City Your Name, eliminating drunk drivers from our roadways is one of my top priorities.  Drunk drivers kill innocent victims, destroy families and put us all at risk.  The County/City SO/PD is doing something about it by putting drunk drivers where they belong - in jail.  So far this year over xxx drunk drivers have learned that lesson the hard way.  The citizens of County/City have dedicated deputies/officers and my personal commitment to eliminate drunk drivers from our highways.  So if you think your going to drink and drive - you better think again.

Drugs

:30 Illegal Drugs- target ALL

Hello, I’m County/City Your Name. Reducing illegal drug activity in our communities is one of my top priorities. Illegal drugs kill people and destroy families. We are all at risk of this senseless crime. Your County/City Sheriff’s/Police intends to do something about it. Our "fill in the blank” is one tool we are using to put drug dealers where they belong – in Jail. So far hundreds of dealers and users have learned that lesson. The citizens of County/City have dedicated deputies/officers and my personal commitment to try to eradicate drugs from our communities. Please say no to drugs.

:30 Legal But Lethal - target ALL

Some people start using prescription medications for legitimate reasons – but run into problems later. Others are looking for a high that doesn’t carry the stigma of street corner drugs. Still more may just be mixing substances that their bodies simply can’t handle.  I’m Your County/City Your Name. My office is working to stop pharmaceutical diversion and the major problem of accidental deaths. To learn more visit www.yourwebsite.org.

:30 I'm Crystal Meth- target ALL

Hi, I'm Crystal Meth.  If you need me, remember I'm easily found.  Try me once, I might let you go.  But if you try me twice then I'll own your soul.  I take kids from their parents and parents from their kids. I'll take and take till you have no more to give.  I'll take everything from you, your looks and your pride. I'll ravage your body and control your mind.  Now that you've met me, what will you do?  Will you try me or not? It's all up to you.

:30 Meth House - target ALL

The illegal drug METH is the fastest growing problem in our communities. METH destroys a user's body and their families. METH is easily produced, it's toxic, it's explosive - it can kill you and your family. METH is a growing and destructive crisis in our community. If you're cooking or selling METH in Your County/City, we have a special place for you. (jail door slams)

:30 You're their Supplier - target Grandparent

Are you their supplier?  You could be and not even know it.  When your grand kids visit, make sure to keep an eye on your prescription drugs, better yet lock them up or remove them from your medicine cabinet all together.  I'm Your County/City Your Name.  Easy access makes it to simple for your grand kids to take and even sell your prescription drugs.  Right now YOU'RE their supplier.

:30 You're the Dealer - target Parent

Do you really want to be the dealer?  Or help you kid be a dealer?  That's what you're doing by making prescription drugs accessible.  I'm Your County/City Your Name.  Easy access increases the chances that your kid will take and even sell your prescription drugs.  Do whatever it take to keep them out of reach.  Right now YOU'RE the dealer.

Safety

:30 Loss of a Friend - target Teens

I'm Your County/City Your Name. When you're driving stay focused and wear your seatbelt.  Driving responsibly can save your life and the lives of your friends.

:30 Multi-Tasking - target Parent

I'm Your County/City Your Name, while multi-tasking is a great JOB attribute - it's not so great if it causes harm to you or someone else.  Stay focused and get where you're going in one piece.

:30 Internet Safety - target Parent

More than half of kids 12 to 17 have personal web pages, videos and blogs. It's called social networking and as a parent you should be monitoring your child's web pages.  Find out the name of their site and go to it at least 3 times a week.  Check for inappropriate material, picture comments and messages.  Make sure your child doesn't post personal information.  Software is available to help you monitor your child's internet use.  I'm Your County/City Your Name, for more information log onto our website or call the number on your screen.

:30 Violent Crime - target ALL

Hello, I’m Your County/City Your Name. We at the Your Office/Department are working hard to protect our community. There are steps you can take to reduce your chances of becoming a victim of violent crime. Be aware of your surroundings, remember to secure your home and car at all times, get to know your neighbors, report suspicious activity to law enforcement immediately. Most of all be alert, aware and informed. By working together we can make our community a safer place to live, work and raise our families.

:30 Fleeing and Eluding - target ALL

Tragically, fleeing motorists running from the law cause needless deaths every year. Hi, I’m Your County/City Your Name. Florida is getting tough on drivers who flee from law enforcement. You could lose your car, your freedom and something far more precious – your life. If an officer signals to pull you over, carefully move to the side of the road and stop. It’s the law, and it could prevent you or someone else from becoming another needless statistic.

:30 Good Touch Bad Touch - target Parents

Children are taught at an early age not to play with matches and not to talk to strangers, but are rarely taught the difference between a good touch and a bad touch.  Parents educate yourself, learn the guidelines for protecting children and talk to them, if you don't who will.

:30 Aggressive Driving - target ALL

I’m Your County/City Your Name. Thousands are injured and hundreds die each year in traffic crashes in Your County. We have a crisis on our roadways. The Sheriff’s/Police Office/Department uses special patrols, undercover vehicles and concentrated enforcement initiatives twice a month to reduce aggressive driving, speeding and impaired drivers. But we need your help. Learn to be a patient and courteous driver. If you have a bad day, don’t take it out on another motorist. Give an aggressive driver plenty of room on the road. Teach our young drivers by example. And most importantly, please don’t drink and drive.

:30 Elder Fraud - target Senior Citizens

I'm County/City Your Name. Our community has nearly 25,000 Senior Citizens and out of those close to 1,500 have been victims of fraud. There are ways you can protect yourself. If it sounds too good to be true, it probably is. To learn more how you can avoid being a victim of fraud, call the number on your screen or go to our website. Fraud is the one crime that you can truly avoid, if you know what to look for.

:30 Green Means Go - target All - Radio

Basic rules, so simple even children understand.  I'm Your County/City Your Name. Let's get back to basics. Watch for pedestrians and bicyclists and always buckle up. Don't be a distracted driver. Put down your electronic devices and help reduce traffic crashes in Your County/City. A message from the Your County/City Sheriff’s/Police Office/Department.

:30 Green Means Go - target All

Child: Green means go and red means stop.
Sheriff: Simple and basic, so simple even children understand.
Child: Green means go and red means stop.
Sheriff: Hi, I'm Your County/City Your Name, lets get back to basics, watch for pedestrians and bicyclists and always, always buckle up. Help us reduce crashes in Your County/City. A message from your County/City.

:30 Boating Safety - target Adults

Your County/City is a great place for boating, but Florida leads the nation in boating accidents and deaths.  I'm Your Name/County/City, being out on the water is fun, but not having the proper safety equipment is not only dangerous, it's against the law.  Comply with no wake restrictions and keep an eye out for careless boaters.  Fill out a float plan and let others know where you plan to go!  Whether you are a beginner, or you've been boating for years, take a safe boating course.  And always wear a lifejacket.  Go to Your Website dot com to learn more about safe boating.

:30 Boating Safety - target Adults

Don't let a great day on the water be ruined by a poor decision.  Hello, I'm Sheriff/Chief.  Florida continues to lead the nation in boating accidents and deaths, so making good decisions like driving at a safe speed, no alcohol and wearing a life jacket will go a long way toward keeping you safe.  You should also tell others where you plan to go and when you'll be back and always watch the weather.  Your County/City is a great place for boating with close to 30,000 registered boats. Go to your website.com to learn more about boating safety and sign up for a free, safe boating course. Oh and don't forget the sunscreen.

:30 Are You Prepared - Emergency Preparedness - target ALL

Are you prepared for any emergency?  Hi, I'm Your County/City Your Name, as a Your County/City resident you have to be prepared for tornados, flooding, wildfires and hurricanes and your emergency management team is here to help.  Simply visit our website Your Web Address to get up to the minute information on hazards in your area, shelter information, distribution sites and more.  Click on the emergency management link to get critical information you need before you need it.  Are you prepared?

:30 Lock It or Lose It - Car Burglaries - target ALL

Did you know nearly half of all car break-ins occur in residential areas and are unforced entries. I’m Your County/City Your Name always close your car windows and lock the doors and always remove valuables from the car – do this whether you are going in for just a second or for the night. Help us prevent car break-ins in Your County.

:30 Lock It or Lose It - Home Burglaries - target ALL

Did you know nearly 76% of all home break-ins that occur are unforced entries. I’m Your County/City Your Name always close your garage door, lock your windows and most importantly lock your doors – do this whether you are in your house, leaving for just a second or down for the night. Help us prevent home break-ins in Your County/City.

:30 Teen Driver Challenge - target teens - Radio

I'm a sophmore in high school and already 4 of my friends have died in car accidents.   Alex had a car pull out in from of him, he swerved to miss them, lost control of his car and hit a guard rail head on - no seatbelt by the way.  In October, the Your County Sheriff's Office is offering a classroom and a hands on driving course - for free.  You'll get to drive your own car on a closed course, learn how to come out of a car spin with control - this was really cool.  Tell your parents to go to yourwebsite.org or call xxx-xx-xx to find out more about the course.  Take the challenge - I did.

:30 Move Over Act - target All - Radio

Every year, thousands of law enforcement personnel are injured or killed on our nation's roads or highways. These tragedies don't have to happen.  I'm Your County/City Your Name. Whenever an emergency vehicle has its lights on, move over, at least one lane away.  If you can’t change lanes because of traffic or if you're traveling on a two-lane road, slow down, to at least 20 miles per hour below the posted speed limit. Help protect the deputies who protect you. Please move over, and if you can't, slow down. It's the law.

Sex Offenders

:30 commercial - Sex Offenders - target All

This is Your County/City Your Name. If you have seen one of these sex offenders call the Your County/City Sheriff's/Police or Crime Line. "NAME of OFFENDER (NO). Protect your children, identify registered sexual offenders in your area. NO, know your neighbor, NO, Stay aware, NO, alert, NO and informed NO, keep our kids safe, NO. For an entire list of registered sex offenders, NO, log onto our website, NO.

Guns/Gangs

:30 Get Out Stay Out - Gangs - target Teens

Uniforms and badges don't impress you, we know jail doesn't scare you, you’re not even afraid to kill someone and you thrive on trouble, pain and tragedy – even if it winds up killing you. Who are you? You’re a gang member. I’m Your County/City Your Name and I encourage you if you’re in a gang to get out and if you’re not already in one to stay out. To get out, stay out or just talk call the number on your screen. Trust me there’s always a way out and we can help!

Domestic Violence

:30 No More Excuses - Domestic Violence - Women

Version 1:

2x - It's not your fault (spoken in between scenes)
At end - You don't have to stay in an abusive relationship - Please call us.

Version 2:

2x - And she goes back (spoken in between scenes)
At end - She has no more excuses and she's not going back this time. This doesn't have to be you - we can help.

Version 3:

Domestic violence is unacceptable, it effects more than just you, (spoken in between scenes)
At end - You don't have to stay in an abusive relationship, it will only get worse. Please give us a call.

Miscellaneous

:15 Tag – target parents

Hi I'm Your County/City Your Name. Reminding parents to always know where your children are, who they are with and what they are doing. There is not a single child we can afford to loose to drugs or alcohol. Remember parents you are the drug and alcohol prevention tool.

:15 Tag – target parents

I’m Your County/City Your Name. Parents don’t overlook other dangerous drugs that could be in your medicine cabinet. I’m talking about prescription drugs. Keep all prescription drugs out of reach of your children. Talk to them about the harmful effects of all drugs. It could save their life.

:15 - target ALL

I'm Your County/City Your Name. Combining alcohol, drugs and driving can spell disaster. If you see flashing red and blue lights behind you pull over and stop. Its for your safety and the safety of others and its the right thing to do.

:15 Tag – target parents

I’m Your County/City Your Name. Parents early intervention is the key, it’s never too early to talk to your kids about the dangers of drugs and alcohol. Be accessible and easy to talk to – because if you don’t talk to them, who will?

:15 Tag – target general

I’m Your County/City Your Name. As a law enforcement officer, I see the destructive results of drug abuse far too often. Don’t let it happen to you or someone you love. Know the truth. Say no to drugs and yes to life. Your future depends on it.

:15 Tag – target parents

Parents hiding from the truth are not parents facing reality. Hi, I’m Your County/City Your Name. There are many resources available to educate yourself and your kids about the dangers of drugs. Get all the info you can to arm yourself with knowledge, know the truth and talk with your kids.

:15 Tag – target parents

Parents you are the best anti-drug. I’m Your County/City Your Name; we can’t afford to lose one life to drugs so you need educate yourself and your kids about the harmful effects of drugs – be easy to talk to, be involved and be accessible. 

:15 Tag – target parents

Hello, I’m Your County/City Your Name reminding parents to always know where your children are, who they’re with and what they’re doing. There’s not a single child in our community we can afford to lose to drugs or alcohol. Remember parents, you are the drug and alcohol prevention tool.

:15 Tag - Domestic Violence - target ALL

I’m Your County/City Your Name – Our children should learn that problems are not solved by hurting someone else. Help is as close as the phone. Make that call and stop the cycle of domestic violence.

:15 tag - Meth - target teens

Hi, I'm Your County/City Sheriff/Chief Your Name, my deputies/officers and I see the harmful effects of drugs far too often, crystal meth is one of the worst.  It will ruin your life, affect the lives of those around you and it WILL kill you. Say NO to drugs.

:10 Tag – target parents

Parents, it’s up to us! I’m Your County/City Your Name. It’s never too early to teach our children about the dangers of drugs. Be accessible and easy to talk to! Early intervention will help our children stay drug free.

:10 Tag – target parents

I’m Your County/City Your Name and parent. It’s up to all of us to teach our children about the dangers of drugs and alcohol. And it’s never too early to start. Talk to your kids. Parents CAN make a difference.

:10 Tag – target parents

Parents you are the best anti-drug. I’m Your County/City Your Name; educate yourself and your kids about the dangers of drugs – be involved, be accessible and be vigilant.

:10 Tag – target kids

Scary isn’t it? I'm Your County/City Your Name. There are lots of ways you can arm yourself with knowledge, know the truth and say no to drugs. Your life depends on it!

:10 Tag – target kids

Hi I'm Your County Your Name, with so much to do in life don't let drugs get the way. Your future depends on it.

:10 Tag – target kids

I’m Your County/City Your Name; there are a lot of ways you can arm yourself with knowledge; know the truth and say no to drugs. Your future depends on it.

:10 Tag – target parents (Daddy's Girl Radio specific)

Parents don’t let this be your teens last thoughts. I’m Your County/City Your Name, now is the time to have a conversation with your son or daughter about the dangers of drinking and driving – they will listen.

:10 Tag – target teens (Daddy's Girl Radio specific)

I’m Your County/City Your Name urging teenagers not to drink, but most of all not to drink and drive. There is no second chance when you take someone’s life. We don’t want to tell any more parents – their child has died.

:05 Tag – target parents

I'm Your County/City Your Name. Parents, talk with your kids about the dangers of alcohol, they'll listen.

:05 Tag – target teens

Remember always make the right decision or it will be me telling you the party’s over.

:05 Tag – target teens

Drinking is a short term high with long term consequences. Trust me – it’s not worth it.

:05 Tag - target ALL

This is Your Name, selling alcohol to a minor is a crime, if you witness this please report it to the Your County/City Office/Department.

:05 Tag - target teens

Underage drinking can cost you your freedom; drinking and driving can cost your life. Please don't drink and drive.

:05 Tag – target parents

I’m Your County/City Your Name. If you even think your child is involved in drugs, call us at the Your County/City Sheriff’s/Police Dept; we can help.

:05 - target parents

Sometimes the only message boys get is the wrong one. Violence against women is wrong.



 


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